Leadership Branding & Executive Presence

Course Description

Position your leadership team to lead with clarity, confidence, and credibility in this powerful full-day leadership development program tailored for senior managers, division heads, and emerging leaders.

Through a comprehensive, results-driven experience, your leaders will gain practical tools to define their unique leadership brand, enhance their executive image, and project authority with authenticity. Grounded in values-based influence and integrity, this program refines communication, business etiquette, and decision-making aligned with personal leadership identity and organizational values.

Empower your leaders to represent your brand at the highest level—where personal image meets professional impact.

The Challenge Leaders Face

  • Leaders often lack clarity in defining their unique leadership identity.
  • Managers fail to consistently project credibility through appearance and behavior.
  • Poor communication or weak executive presence diminishes influence.
  • Organizations risk brand reputation when leaders do not reflect values consistently.

Learning Objectives

By the end of this program, participants will be able to:

  • C – Cultivate Awareness: Identify stress triggers and energy drainers.
  • A – Assess Levels: Evaluate personal and professional wellbeing with clarity.
  • L – Live Joyfully: Integrate practices that nurture joy, gratitude, and purpose.
  • M – Mindful Strategies: Apply practical tools to stay focused, present, and productive.

Participants will learn how to restore energy, improve focus, and sustain peak performance without sacrificing wellbeing or joy.

Who This Training Is For

  • Define their personal leadership brand with clarity and purpose.
  • Enhance executive presence through confident behavior, professional poise, and appropriate attire.
  • Project credibility and influence in diverse leadership settings.
  • Demonstrate business etiquette in meetings, networking, and public engagement.
  • Develop a sustainable leadership legacy aligned with organizational values.

Course Outline

  1. Defining Your Leadership Brand
    • Identify brand pillars that reflect leadership style and values.
    • Craft a personal leadership brand statement with peer feedback.
    • Align behaviors with organizational and leadership goals.
  2. Projecting Executive Presence
    • Learn the principles of power dressing and psychology of appearance.
    • Understand how attire influences perception and credibility.
    • Dress appropriately to project authority, professionalism, and authenticity.
  3. Communicating with Confidence
    • Refine non-verbal communication: body language, posture, and voice.
    • Strengthen presence in meetings, speeches, and daily interactions.
    • Use body language to reinforce leadership presence and confidence.
  4. Mastering Business Etiquette
    • Learn essential etiquette to navigate professional situations.
    • Apply etiquette in leadership presence, networking, and meetings.
    • Practice respectful interactions, client engagement, and networking strategies.
  5. The I RISE Legacy Leadership Plan
    • Design an actionable leadership branding plan for long-term influence.
    • Explore the I RISE Model (Intentional, Resilient, Influential, Strategic, Evolving).
    • Establish daily habits to sustain credibility, confidence, and integrity as a leader.

Benefits for Your Organization

  • Leaders who consistently project credibility and authority.
  • Stronger alignment between personal image and organizational brand.
  • Improved communication and etiquette standards across leadership.
  • Sustainable legacy through leaders who represent values and integrity.

Why Choose Toni Miranda

Toni Miranda is a Certified Image Consultant (AICI), Certified Emotional Intelligence Life Coach, and Certified NLP Practitioner, with over 12 years in corporate leadership and 15 years as an entrepreneur. She combines global expertise with gospel-rooted principles to help leaders elevate their presence, credibility, and influence in both corporate and government settings.

Book This Training

Elevate your leaders with branding and executive presence mastery. Book Toni Miranda for this training

Frequently Asked Questions

Q1: What makes leadership branding different from personal branding?

A1: Leadership branding aligns a leader’s personal identity with organizational values, ensuring consistency between image, influence, and legacy.

Q2: How does executive presence impact organizational success?

A2: Executive presence builds trust, enhances credibility, and strengthens influence, allowing leaders to inspire teams and represent the organization effectively.